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TweetDeck vs. Hootsuite – Which Do You Like Better?

By Kevin Mercadante on 08/29/2010 – 4:30 pm PDTLeave a Comment

. Responding to those mentions is a critical aspect of the social networking experience and the best way to develop mutually beneficial friendships.

My preference: Hootsuite

Both Hootsuite and TweetDeck are effective social media tools, and which would work better in your particular situation would probably depend mostly on personal preference. But if I have to choose one over the other, Hootsuite is the winner.

I tend to like applications to be on the simpler side of the technology curve, and despite the need for more columns Hootsuite is most definitely the simpler of the two. TweetDeck often seems to have a mind of its own. It’s the more active tool, often seeming as if it wants to do some of the thinking for me.

Because it’s more complicated, TweetDeck takes longer to download. The dashboard itself is a bit on the busy side. The highlighted messages it flashes periodically throughout the day come up even when you’re on screens outside the tool. I have to admit that the flash messages are usually good ones, but it can get a bit…annoying.

But perhaps the feature that swings it most in favor of Hootsuite for me is the separation between Mentions/Sent Tweets and incoming and outgoing Direct Messages. While it might be convenient to have sent and received messages appearing in the same column, they’re listed by time, not by conversation, so the mix tends to complicate more than organize. But that’s just me.

As I said, both tools are effective at organizing your social media life, and it may come down to “favorite flavor” more than anything else. If you’re on the social media choose one or the other or a competing tool and the networks will become much more user friendly and beneficial.

Do you use Hootsuite or TweetDeck, or some other media tool? Which do you think works best and why?

Related posts on this topic:
You Are What You Tweet on Twitter
What Twitter Can Do For You

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Article courtesy of Kevin Mercadante with

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Tags: flood tide, media tool, type columns

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