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Profiling the Nissan Leaf buyer

By Hybrid Cars on 09/09/2010 – 1:12 pm PDTLeave a Comment

Must own a home and garage and a Prius already?

EV early adopters same as hybrid early adopters

19,000 people have put down a $99 deposit on the Nissan Leaf. On average, they are 45, make $125,000 per year, own a home, a garage and a Toyota Prius, or some other hybrid according to reports.

75 percent have chosen the top trim level and a majority have picked the color ‘Planet Blue’. Energy independence and the environment are the top two reasons for choosing the Leaf.

80 percent do not currently own a Nissan.

Tags: deposit, early adopters, energy independence, , ,

Related Articles:

  1. Nissan Begins Taking LEAF Orders Now in Portugal and Ireland, UK on 1 Sep
  2. Nissan LEAF General Public Reservation Opens Today in Europe
  3. Nissan’s US Roll-Out Plan for the LEAF
  4. Prius-like: Can there be only one Leaf?
  5. Nissan Selects Hawaii as Early Launch State for LEAF

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